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avelox mg ACE Group has become adept at using big-data analytics to uncover risk and fraud patterns, identify new business opportunities, and gain insights into customer sentiment -- and then share the results with the company. Big data showcase events for business and IT help create a buzz around the potential of big data analytics, for example. “I think the biggest learning we have is this: Absolutely over-communicate our intent, our vision and our success stories,” Higham said.